EA Sports Jumping On "Project Ten Dollar" Bandwagon

EA Sports president, Peter Moore, said that moving away from annual game discs and incentive-ising ownership is on the horizon for bad prison term franchises like Madden.

Electronic Arts has been all about offering twenty-four hours one DLC in order to encourage consumers to purchase its games newborn and to still make a buck from gamers who happen to buy their games ill-used. This plan has been dubbed "Project Ten Dollar" away EO CEO John Riccitiello in reference to the usual amount charged for access to what is generally free for young owners. Peter Moore, formerly of Microsoft and now head of EA Sports, spoke at the Morgan Sir Henry Morton Stanley Engineering science Conference and aforesaid that such a plan is being advised for games like the popular Craze football franchise. Gross sales of annual installments of that franchise have dropped in Holocene epoch years and Moore recognizes that his business fashion mode needs to accommodate to the digital times.

"I think we need to move much quicker, in specific with Craze, through a digital world … you're going to ensure more announcements at that place how we digitize our Madden consumer," Moore said.

Digital content delivered through ingame portals, as seen in the Cerberus Electronic network for Mass Effect 2 are an option. "It keeps the disc in the drive longer, it stable trading the game in, it allows Pine Tree State to be healthy to take further advantage of that consumer over a longer period of clip," said Moore.

Does that bastardly we'll see a Madden Refreshments John Wilkes Booth, where you can buy addons like uniforms and historic teams a la carte or plainly begin "The Works" and opt sure all ready digital content?

What would the real John Craze coiffure?

Source: Joystiq

https://www.escapistmagazine.com/ea-sports-jumping-on-project-ten-dollar-bandwagon/

Source: https://www.escapistmagazine.com/ea-sports-jumping-on-project-ten-dollar-bandwagon/

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